Media Releases 2016

Posted on 12/09/2016 by Phillip Island Nature Parks

Nature Parks contributes $498 million to Victoria’s economy

Phillip Island Nature Parks has significantly exceeded expectations of its economic contributions to the state of Victoria and the Bass Coast Shire region, according to the latest economic modelling of the Nature Parks’ 2015/16 financial year result performed by Ernst and Young.

CEO Matthew Jackson said “The Nature Parks’ overall annual economic contribution to the state of Victoria is a staggering $498.2 million. This compares with $402 million just two years ago, an increase of around 24%. Over 2,120 jobs across Victoria were also attributed to the Nature Parks’ overall economic activity”.

“As our primary source of income, the Nature Parks’ tourism activities deliver a direct annual economic contribution to the state of Victoria of $201.7 million,” continued Mr Jackson. “This figure represents an impressive increase of over 30% in only two years since the last economic modelling was completed, up from $151.8 million.”

“The Nature Parks is committed to delivering on economic, environmental and social outcomes within our region. We are delighted that this commitment is reflected in our direct economic contribution to Phillip Island and the Bass Coast Shire of $122.9 million, accounting for 58% of the total economic contribution within the region’s tourism sector’s performance, estimated at $209 million.”

The report also highlighted the Nature Parks’ contribution to employment both within the region and right across the state. A total of 793 jobs within the Bass Coast region are directly created by the Nature Parks’ economic activity, extending out to a total of 1,159 jobs directly created across the state.

“These results provide a resounding endorsement of the State Government’s commitment to allocate funding of $48.2 million along with a further $10 million from the Nature Parks (total $58.2million) towards the development of the new Penguin Parade Visitor Centre,” continued Mr Jackson. “This key component of the Summerland Peninsula Master Plan will ensure that the Nature Parks can continue to offer a world-leading nature based experience, and secure our ability to deliver a strong economic contribution to the region and the state.”

Media Enquiries:
Roland Pick - Communications Executive
Tel: +613 5951 2825 Mobile: 0418 402 161